Choose the eCommerce platform that's right for your business

Is ShopSite better than Shift4Shop for your online store?

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Shift4Shop logo Shift4Shop details
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Shift4Shop online stores vs. ShopSite online stores

Shift4Shop: Everything You Need for Success. ShopSite: Separate Hosting and Missing Features

The eCommerce platform you choose will make a huge difference in your online store's overall success. Building your website, adding and selling products, understanding customers, and marketing your business are all dependent on the capabilities of the shopping cart software you use. ShopSite simply doesn't have everything you need, as it lacks vital marketing, SEO, and product management tools. You also have very few payment gateways to choose from, few integrations with important business software, and you have to choose your web hosting separately from their list of affiliates.

At Shift4Shop, we feel this approach wastes time and leaves you unequipped to build and grow your business. That's why we include everything with our shopping cart, from web hosting to the smallest SEO-based customization. Plus, get access to built-in payment processing and tons of integrations with all types of software, from taxes to shipping. You can build the online store of your dreams with Shift4Shop, and our in-house support is always standing by if you need help.

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The Problem with ShopSite: features,
functionality, and integrations

An all-inclusive shopping cart platform vs. outsourced hosting and support

sad emojiWeb Hosting

ShopSite doesn't include web hosting, so you need to choose one of its third-party affiliates to host your online store. This means another monthly fee and another painstaking decision to make — choosing a shopping cart platform can be hard enough; do you really want to need to choose a host as well? Plus, you run the risk of outgrowing your web host when business increases, resulting in skyrocketing fees. With Shift4Shop, however, hosting is included and never a problem. You won't even need to think about it.

sad emojiFeatures for Success

ShopSite simply isn't a full-fledged eCommerce platform. It lacks important reporting features, and while you can connect it to Google Analytics, you'll still be short on the tools you need to understand your customers' choices and identify the right decisions for your business. ShopSite's weak marketing and SEO features make growth a challenge. But Shift4Shop has everything you need, like advanced reporting, email marketing newsletters, and more.

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“I understand locking features behind an upgrade, everyone does. But the features ShopSite left out of its lower plans mean you won't get far without upgrading. You can't even get full control of all your product variants without upgrading to Pro. It's clear the lower plans exist just to push you to a higher plan.”

– Former ShopSite User

sad emojiScalability

ShopSite just isn't meant for large online stores. While small and medium businesses may have some luck with it, ShopSite doesn't grow with you and too much is dependent on the web host you chose. You won't have the features you need to run a thriving business, either. But Shift4Shop provides the tools and support to grow and manage your business, no matter the size. Everyone from garage-based startups to international enterprises use Shift4Shop with great success.

More Built-In Marketing Features than ShopSite

Shift4Shop has every feature you need to create, manage, and promote your online store

Shift4Shop: Packed with cutting-edge tools for all aspects of your business


Shift4Shop makes a point of including every feature an online store owner needs, including powerful customer and product management tools, marketing tools like email newsletters, flexible promotions and coupons, and much more.

ShopSite: Lacking the power to market and grow


ShopSite offers very basic eCommerce functionality, and lacks the built-in tools you'll need. Your ability to market and grow is limited, especially on lower plans. For example, ShopSite won't even let you create coupons unless you move up to its Pro plan.

A Complete Solution vs. Missing Parts


Shift4Shop is the full package, including web hosting, in-house support, and a full suite of eCommerce features unlike any other platform.


With ShopSite, your eCommerce software and web hosting aren't managed in the same office. If you have an issue, you may need to contact both support teams to get it fixed.

Successful Online Stores Choose Shift4Shop

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