Subscription boxes have surged in popularity with no sign of slowing down. Millions of customers with all kinds of interests have signed up to receive subscription boxes from a huge variety of retailers, and often look forward to their next box with great anticipation.
Online merchants are discovering new opportunities thanks to this innovative business model, and 3dcart has everything you need to start selling subscription boxes on your own online store.
Subscription boxes are recurring packages delivered to customers on a regular basis, often weekly, monthly, or quarterly, although other subscription intervals also work for different types of items. Subscription boxes can contain a variety of products, which fit into two general categories: consumables and collectibles. Consumables cover food, cosmetics, and other supplies, while collectibles cover toys and other novelties.
Some subscription boxes are filled with surprise collectibles, product samples, or other randomized contents, while others contain a specific set of items determined by either the merchant or the customer. Subscription boxes offer customers a great way to try new products, keep favorite products in stock around their home, build up a collection relating to one of their interests, and more.
3dcart makes it simple to set up and configure subscription services through our Autoship™ Recurring Orders app, available for free on select 3dcart plans. With Autoship™, you can offer a range of subscription intervals based on number of days (like 30, 60, or 180) or by commonly-understood terms like Monthly, Quarterly, or Yearly.
Autoship™ can be applied to as many products as you desire, with different settings for each. You have control over which subscription frequencies are available on each product, so you can offer multiple subscription boxes without any confusion. When the time comes for the customer's next box, they'll be billed automatically and their subscription order will be generated in your order management dashboard for processing and fulfillment. Autoship™ also includes a robust reporting dashboard to keep you informed on subscriber numbers, view projected revenue, and more.
3dcart provides business owners with multiple options for shipping, including flat rate, free shipping with or without an order threshold, and real-time shipping rates from all major carriers. Shipping charges are always visible to the customer to prevent surprise costs that could lead them to cancel their order.
To sell subscriptions, you'll need a tokenized payment gateway that allows your store to save customers' payment information in a secure manner. This is achieved through tokenization, a feature offered by several eCommerce payment gateways like Authorize.Net, PayJunction, PayPal, Square, Stripe, and more. 3dcart is integrated with a large variety of payment processors that utilize tokenization, so you have plenty of choice for accepting payments for your subscription boxes.
Customers can create an account on your eCommerce website to view a full list of their previous orders, including all subscriptions. With only a few clicks, customers can manage subscriptions, reorder previously-purchased items, and more. They'll also find it simple to update their payment data and shipping information.
3dcart's built-in features offer several ways to reward your subscribers and encourage them to purchase additional items, increasing customer loyalty and raising Average Order Value (AOV). Earn more profits for your business while making the shopping experience even more fun!
Subscription boxes are big on social media, with customers and influencers regularly creating "unboxing" videos in which they demonstrate the entire process of opening a new subscription box and discovering what it contains. Use 3dcart's social media integrations to go where your customers are and promote your subscription boxes on Facebook, Instagram, and more, whether you opt for paid advertising or organic marketing. Sell right from your Instagram account by creating Instagram Shoppable Posts that link directly back to your online store when customers tap to see more about your products. This makes it simpler than ever to partner with influencers and attract more customers.
Since subscription boxes are so popular today, there are plenty of options for setting up a website for your own subscription box business, whether through a specialized service or via an app that connects to a popular eCommerce platform. But unlike other eCommerce services with tools for the subscription business model, 3dcart is built on a solid foundation of over 20 years' experience in all aspects of selling online. Your business will have immediate access to powerful SEO and marketing features, robust order management and reporting, mobile-friendly responsive web design, and much more.