Google Shopping was created to allow users to search for products online and easily compare them between different retailers. Ad campaigns uploaded to the Google Shopping Feed make it easy for businesses to connect with customers, increase online visibility, and gain an edge over competitors. Powered by Google AdWords and Google Merchant Center, the Google Shopping product feed is an efficiently automated way to show off your catalog at the top of Google’s search engine result pages.
With Google Shopping, you can easily generate an ad campaign for your products in the Google Shopping section of search engine result pages. Google Shopping ads are significantly more effective than regular Google Ads, making it easier for customers to find and buy your products when searching for relevant keywords.
Using Shift4Shop’s Google Shopping Feed add-on, you won’t have to manually update your product feed; updates are sent out daily automatically.
Design a campaign strategy so you can execute ads that are cost-effective and optimized for conversions.
Use Google’s integrated services to see how your Google Shopping ad campaigns are doing, allowing you to take action on things that need improvement.
Google Shopping’s ad format allows you to make much more of a visual impact with your products that pull searchers in.
Google Shopping ads are great for your eCommerce business, automatically simplifying and optimizing your product’s visibility so you get more conversion results for less time and money. Here’s just a few of the benefits you’ll get by using Google Shopping:
Shift4Shop and Google have partnered to provide an easy, automated way to manage your feed’s product data all in one place, helping your products gain higher reach and conversions while saving you time and money. Google Shopping Feed automation works with your Shift4Shop store by enabling the Google Product Feeds ad-on, making sure your store’s product catalog is uploaded to Google for approval effortlessly.
With a certified integration to Google Shopping, Shift4Shop merchants can have their product ads up and running in minutes. Join many small businesses who take advantage of effective integration with the leading search engine’s proprietary shopping network.