If you’re a music enthusiast or curator of instruments, now is the time to turn your passion and hobby into a profitable business. Selling your instruments online is easy and hassle free — Shift4Shop has everything you need to build a professional, personalized store. You can be selling online, today, in a matter of minutes!
With 24/7 support, 99.99% uptime guarantee, and an intuitive, easy-to-use admin, you’ll find selling your instruments online easy and fun. Grow and expand your instrument business with countless marketing tools, a Search Engine Optimized website, social media integration, plus 1000+ features designed with your success in mind. With Shift4Shop, you’ll always have access to top-of-the-line tools and features.
To write a business masterpiece, you have to strike the right chords. Learning how to sell musical instruments online can be a great way to take your passion for melody to the next level. Everyone is buying online these days, and the eCommerce market is only growing bigger. Part of the reason for this is that it’s easier than ever before to get set up online.
You’ll want to do research before you jump into entrepreneurship, of course. That’s why you’re here, isn’t it? We could write a book on eCommerce success — but you just want a primer. To help you figure out how to sell musical instruments online, we’ve put together five tips that will get you started.
Who will supply your products? The first thing you want to do is research a wholesale distributor that specializes in musical instruments. It might be directly from a manufacturer like Fender or Zildjian—or it could be from an organization that sells across lots of brands.
Choose a distribution partner with a good reputation. Make sure the prices give you enough wiggle room to make your margin.
The right software is a crucial part of learning how to sell musical instruments online. It’s the foundation you build your store on. Choosing a software company with a good reputation and a solid support structure is important. Built-in multimedia tools for pictures and video can be nice extras to help you show off your instruments.
Your products will take up a lot of space. Unless you want to rent your own warehouse, you’ll have to find another way.
Learning how to sell musical instruments online requires you to seek help in a fulfillment partner. Fulfillment companies will store and ship your products for you as you build your business.
You’re appealing to musicians, so you need a website that they’ll like. If you don’t have much starting capital, you can always find a design template that makes sense for your audience. If you want something completely unique, you’ll want to work with a design team.
Your store is stocked, designed and ready to go. But don’t launch quite yet. You want shoppers to start buying immediately, so it’ll help if you reach out to musicians through social media and other marketing channels first. Getting the word is a crucial part of learning how to sell musical instruments online.
Add recordings and video to your product pages to help customers choose their instrument.
Customers can find their favorite brands right away, an essential feature for an instrument store.
Sell guitar strings, instrument cases, extra parts and more, displayed right on the product page.
Offer sheet music, guitar tabs, and more for sale through direct
Sell on Facebook, get your items pinned on Pinterest, and provide an easy way for your shoppers to share your products with their friends!
More online shoppers are mobile-first than ever before. With Shift4Shop's mobile-ready store design, your customers can buy your instruments right from their computer, smartphone, or tablet.
Sell online, on eBay, Amazon, Google Shopping, Facebook, Instagram, and many more.
From the home page to category, product, blog, and content pages; every facet of your site has been optimized for search engines.
Universal Google Analytics with eCommerce Tracking is built right in! Simply enter your Google Analytics account ID and you’re good to go.
Includes a fully functional blogging content management system with which you can publish your own articles right from your store!
Sitemap builder, Canonical URLs, 301 redirects, Custom File Names, Robots.txt editor, Dynamic Meta tags — Everything you need to make your store search engine optimized!
Quickly see which items sell the most, your store’s most active categories, best customers, best days of the week, and more!
Our Support Team never rests. Just like your business, we're always open!
Contact us via our Support Ticket System, Phone or Live Chat.
Never outsourced, our Support Team operates 100% in-house from our South Florida offices.